Jenna Witzleben

MFA Thesis Blog

This blog contains experiments, project and reading reflections, unanswered questions, and more relating to my year-long thesis as part of my Master's design program. From Sept. 2016 to May 2017, I explored rewilding human beings and the environments we inhabit at multiple scales including investigation around individual fears of nature, regional food production systems, and global overpopulation. The final works of this thesis can be found in my portfolio.

Updated User Groups

Since my post a couple weeks ago on target users for my thesis work, I have evolved my focus. After revisiting the insights from my subject matter expert interviews last week, I recalled their recommendations to focus on people closer to the center of this movement, empower them to act as hubs for the movement, and continue spreading the goals outwards. This is as opposed to trying to reach out to people more disconnected from the movement and thus more resistant to change. So now I am focusing my work on the following five user groups:

Environmental Scientists

Sustainability Professionals (i.e. LEED Architects)

Wilderness Guides/Avid Outdoor Explorers

People living in environmentally focused communities (i.e. Ithaca NY)

Anarchists (specifically anarchoprimitivists)

I aim to focus my work on prompting visible, public behavior changes in these five groups, enabling them to be hubs for spreading the rewilding movement. 

Jenna Witzleben